Our Work

ELAN Nashville

We are proud of the work we do



Website Design • Website Development • Search Engine Marketing • Search Engine Optimization • Web Strategy / Consultation

ELAN is one of the largest and most well-respected salons in Nashville. In addition to their hair salons, they also have a Skin Center and Laser Hair Restoration Center. We were contracted to revamp the website for all four of their businesses and provide on-going Search Engine Optimization (SEO) and maintenance.

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Website Design 2019: Business Unit Segmentation / Landing Page

Elan owns and operates three facilities in the Nashville area: Elan Hair Salon Green Hills, Elan Skin Center Green Hills and Elan Hair Salon Germantown


Website Design 2019: Employees

Elan’s Talent section showcases the on-floor talent at each business unit. This WordPress multisite installation allows the company to manage each business unit website from one login.


Website Design Update 2019: Employee Bio

The bio section of the website allows the visitor to get to know the employee, their specialties and view their work.


Website Design Update 2019: Employee Services

Each stylist at the salon’s has pricing determined by their level and years of experience. This tab within the employee bio allows visitors to learn more about each stylist’s pricing.


Website Design Update 2019: Employee Bio

This employee bio features the employee’s Instagram photos, to showcase previous work.


Website Design Update 2019: Products

The salons and skin care clinic carry the best products in the industry. The product section highlights these brands and top products.


Website Design Update 2019: Services

Elan offers many services. To provide better website flow for users on various devices, the services and pricing were condensed using fluid accordion panels.


Website Design Update 2019: Careers

Elan hires the top talent in the industry. As such, it was important to provide a section of the website dedicated to recruiting top talent. This section provides information about available positions and links to forms for apprentice applications and employee applications.


Website Design 2014: Business Unit Segmentation

A simple landing page helps direct clients to the appropriate service and location.


Website Design 2014: Homepage

The homepage is rich with content. Updated frequently, the blog is prominently featured on the homepage, along with recently uploaded videos. Immediately below, we showcase the amazing talent within the company.


Website Design 2014: Stylist / Employee Bios

Each stylist has a profile that allows visitors to provide feedback and read recommendations from other clients. Social sharing calls-to-action are prominently visible on each profile, to help drive more clients to the salon and stylist.