Segpay

Segpay has established itself as a trailblazer in the high-risk payment processing industry, delivering secure and reliable services to businesses worldwide. Under the leadership of CEO Cathy Beardsley, Segpay has grown into a prominent industry leader, known for its innovative approach and commitment to client success.

As a long-time client, Segpay turned to Brady Mills Agency to elevate their digital presence further. Most recently, we’ve been engaged to lead their SEO strategy and website optimization efforts, ensuring their online platform reflects their ambition and showcases their unique strengths in the market.

Key Features of the Project:

  • Comprehensive keyword research to target high-impact search terms related to high-risk payment processing.
  • Optimization of solutions and vertical landing pages to increase conversions.
  • Implementation of service schema and technical SEO improvements for enhanced visibility.
  • Creation of high-value content, including merchant case studies and recovery guides, to drive engagement and backlinks.
  • Ongoing tracking and analysis of SEO performance using tools like SEMrush and GA4 to refine and enhance strategies.

With our partnership, Segpay’s website has become a powerful tool for attracting new clients, growing their global reputation, and maintaining their position as an industry leader in high-risk payment processing.

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The Segpay homepage is designed to immediately communicate the core services offered by the company while emphasizing the key benefits of choosing Segpay. Featuring customer reviews and explainer videos, the homepage highlights the value and trust Segpay brings to high-risk merchant payment processing.

A dedicated section for blogs showcases thought leadership and expertise in the industry, further establishing Segpay as a reliable partner for businesses. Additionally, partner logos reinforce credibility and strengthen Segpay’s position as a leader in the high-risk payment processing market.

Segpay - Financial Industry website design

Each verticals page highlights Segpay’s expertise in serving specific industries, such as adult payment processing, online gaming, CBD, subscription boxes, and more. Each page is tailored to showcase Segpay’s deep understanding of the unique needs of these markets.

A prominent CTA form is strategically placed to minimize friction and streamline the process for prospective clients, driving higher sales conversions. The design ensures that visitors quickly find the information they need while being encouraged to take immediate action.

Segpay - Financial Industry website design - Adult industry website design

The Solutions and Location-Based Services pages showcase Segpay’s global footprint, highlighting specialized services available in key markets such as the EU and UK. These pages not only detail the tailored solutions Segpay offers but also introduce the key team members driving success in these regions.

By combining comprehensive service descriptions with a personal touch, these pages emphasize Segpay’s commitment to delivering exceptional support and expertise to clients worldwide.

Segpay - Financial Industry website design - European and Worldwide Services

The Leadership page celebrates the growth and success of Segpay under the visionary leadership of CEO and founder Cathy Beardsley, a recipient of Forbes 50 Over 50. This page highlights her pioneering efforts in the payment processing industry and her role in driving Segpay to become a global leader in services for high-risk merchants.

It also emphasizes the company’s mission and values, showcasing the team’s dedication to providing exceptional support and innovative solutions. The page reinforces Segpay’s reputation as a trusted partner in the industry while spotlighting the people behind its success.

Segpay - Financial Industry website design - Company overview page

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Let's Get Started...

Submit your information below and a member of our team will reach out to provide your free no-obligation website repair estimate.

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This field is for validation purposes and should be left unchanged.