Our team of designers, developers and online marketers work together to create compelling landing pages that receive high quality score and increase engagement for your online marketing campaigns.
A well designed landing page helps drive conversions through simplistic design and a focused objective or Call to Action. These standalone pages are created as a place for Google Adwords ad traffic or visitors from another pay per click campaign to “land.”
A homepage has multiple links tying your full website and brand together, while a landing page typically has one link or call to action. The orange areas in the photos above represent links. As you can see the goal of the landing page is to get the user to perform the desired action, without distracting or diluting the message.
Lead Generation – Lead Generation Landing Pages have a prominent web form used for collecting lead information (name, address, phone, email, etc).
Click Through – Click Through Landing Pages drive traffic for one product or service and have a simple button as a Call To Action.
Studies show that you only have a few seconds to capture a website visitor’s attention. When your landing page matches the message of your online ad, you are more likely to keep the visitor’s attention. Further, the page will increase conversions by presenting information specific to the advertised product or service and a clear and enticing CTA.
By creating multiple variants (challengers) of your page, we can run tests to determine which version of the page converts best. This A/B testing can include anything from changing a headline, colors, CTA placement or tone of the content. You may want to begin a campaign with multiple pages to equally test their effectiveness; however, for an established campaign you can mitigate risks by assigning a lower traffic weight to the challenging pages.
Brady Mills can help you drive more leads with custom landing page design.
Brady Mills is definitely a great find in the search for internet design and marketing companies. Brady has been there to pull me out of a few jams when trouble strikes on my website and he has always come out a winner. Fixing problems, getting me answers and giving me suggestions are just a few of the helpful characteristics that Brady has. I always get great personal service from him every time with logical answers and solutions. He has been an ally for our company since he first created our site!
A class act when it comes to websites!! Brady has come to my rescue more than a few times and has always come through. Sometimes it is well after hours and surprisingly there is someone there to answer my questions or put out website fires. Brady runs a smart, efficient, well run operation at a great value. I will certainly continue to use him and his services for my website needs and recommend him to other professionals in need of internet services.
Brady really helped me and my business. His staff was very nice and professional. I think he's great!
Brady did a great job on our website. I highly recommend them for anyone looking for a site that is going to really benefit their business. We look forward to having them do more in the future!!!
I've worked with Brady Mills on several projects including website redesign, web development, SEO, email marketing, and social media projects. He is a ROCK STAR! He knows all the latest technologies and best practices. And best of all -- he is both easy and fun to work with. I highly recommend you do business with Brady!
Brady's web development for our company has been hugely successful. After a massive overhaul of our website, we've seen dynamic growth and traffic via our website in the year we've been working with him. Could not be more pleased!
I contracted Brady for a website for a political race. He was professional and courteous, and the product was beyond expectations, very user friendly. Definitely highly recommend!
Brady Mills, LLC provided an excellent and beautiful custom-made website. He used and was willing to share his marketing expertise to help us increase membership, sponsorship, and ticket sales. Brady Mills provided attentive, prompt, and courteous customer service. I recommend him all the time!